Andrew Bailey  

Andrew Bailey
Commercial Strategy 4
65 Meadow View Rolleston on Dove Staffordshire
DE13 9AL
Tel:  07808 095825
07808 095825
  Case Studies
Core Disciplines
General Management
Sales & Marketing
Key Skills & Services:

Developing Business and Commercial strategies. Aligning Marketing, Sales and Finance into a coherent, consistent and deliverable strategy and set of actions to add value to the business and itís people. Includes Strategy Development, Route to Market approaches, Pricing and Margin management, Marketing investments and effectiveness, Sales Operations and Processes and People Management. Takes a holistic approach to the business issues and challenges and focuses on sustainable improvements in performance through leading and coaching people.

Career Background: 20 years in organisations delivering tangible and quantifiable results. Senior Director positions held in Marketing, Sales and Commercial Operations. Particular focus on initiating, leading, developing and implementing change across a range of functions.
Industry sectors: Consumer Goods, Food & Drink, Wholesaling, Business services


MBA, DMS, Bsc (Hons). Member of the Inst. of Directors, Professional Pricing Society and the Association for Coaching.


Highly motivated with a real passion to deliver workable solutions and bring positive results to businesses.

MCCR Associates - Chesford House, 4 Gunsgreen Park, Eyemouth, Berwickshire TD14 5LH
Tel: 01890 752 000 - email: